Networking & Personal Branding

Networking involves making connections and growing your professional community, and having a strong sense of your personal brand will support these efforts.

Networking can take place anywhere and with anyone! Whether former supervisors or colleagues, professors, classmates, or family friends — connecting with people who share your professional interests can help you learn about career paths, job opportunities, and more.  In addition to these interactions, we encourage you to use Tufts resources and connections to take a strategic, professional approach.

The personal branding process, meanwhile, comprises your efforts to understand your unique value and reflect on how you’ll communicate those experiences, interests, and goals to networking contacts, whether they’re peers or potential employers.

4 Ways to Build Meaningful Work Relationships Remotely

Networking isn’t just about finding a job. Strategic and effective networking can help you gain insights about yourself, and can be a source of support and strength as you navigate the peaks and valleys of a job search. Here are …

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The 8 Negotiation Skills You Need—Whether You’re Job Searching or Not

Let’s say you’re conducting a job search and aiming for an annual salary of $100,000, but a company you’ve interviewed with offers you $87,000. You could grudgingly accept it, walk away, or try to negotiate.

You decide to negotiate and …

By The Muse
Expert advice to answer your career questions.
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9 Tips to Turn Networking Contacts Into Meaningful Relationships, From a Serial Connector

The goal in any meaningful relationship is to give it depth. That’s what my book, The Lost Art of Connecting: The Gather, Ask, Do Method for Building Meaningful Business Relationships, is all about. Of course, not every networking contact has …

By The Muse
Expert advice to answer your career questions.
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How to Make the Most of an Academic Conference

According to the author, this guide is about how to have an engaging, useful, and — dare we say it — fun conference experience. It’s aimed at helping you do two things: (1) Make the most of your time before, during, and …

By Benny Belvin, MS, CPCC
Benny Belvin, MS, CPCC Director of Career Services
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How to Create a Powerful LinkedIn Profile That Gets You Noticed

LinkedIn has more 55 million registered companies, and some 86 percent of recruiters use LinkedIn to help them find qualified candidates. This means if you’re looking to grow your career, using the networking platform is a necessity. And if you're …

By Firsthand
We help applicants, students, job-seekers and professionals like you find the right career path using the power of firsthand experiences.
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Featured Resources

Schedule a Conversation with an Alumni Volunteer Today!

Featured Alumni engage in career conversations with current Friedman School students, i.e., …

Have you ever questioned the value of networking or informational interviewing? If so, you’re not alone.

Because we love analogies, …